Fluency Media

Fluency Media

Posts by author:

Lindsay Stough

Google Levels the Playing Field for Real Time Search

by Lindsay Stough

Google recently announced that their real time search will now include Facebook status updates.  Google’s real time search, launched in December 2009, shows up-to-the-second search results including tweets on Twitter, relevant blog posts and activity on other social media platforms.  Facebook, though announced as one of the Google’s real time search partners in December, was [...]

Read the full article →

What is your Online Persona?

by Lindsay Stough

When embarking on a social media marketing campaign, one of the factors that you need to consider is your company’s online persona.  Businesses, like people, have a particular persona that represents their brand in the real world.  In social media, your online persona is extremely important due to the conversational nature of the platforms and [...]

Read the full article →

The Influence of Social Media

by Lindsay Stough

How influential can Social Media really be?  Is Social Media just a fad, or can Social Media networks reach beyond their online communities to influence the real world?  The answer is a resounding yes.
Recently in the UK a husband and wife team started a grassroots campaign for fun, utilizing a Facebook Group and Twitter to [...]

Read the full article →

Facebook Beta Testing Upgraded Features

by Lindsay Stough

Over the past couple of weeks, Facebook has begun beta testing the following changes to their status update (publisher) and search functions.   Here’s what you need to know to make quick smart changes to your friend and fan pages

Read the full article →

Making Facebook Pay, Without Paying Facebook

by Lindsay Stough

Due to the last round of changes in layout that Facebook has made, in particular to Fan Pages, businesses are now presented with a great, relatively free, opportunity to use Facebook for marketing purposes.  I say “relatively free” as the human factor (content selection and posting time) has to be taken into consideration.
The new format [...]

Read the full article →