by Trisha Verma
August 19, 2009
Check out this great article on DM News by Fluency Media’s own Melissa Mackey, where she talks about how paid search can influence your non-search conversions.
http://www.dmnews.com/The-great-influence-of-PPC-on-non-search-conversions/article/146636/?DCMP=EMC-DMN_DigitalInsider
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by Melissa Mackey
July 29, 2009
Well, it finally happened: Microsoft and Yahoo have entered into a search and advertising agreement. Few will be surprised by this announcement, as it’s been in the works for at least 18 months. Still, many search engine marketers are optimistic about the future for these two giants.
In fact, when it comes to search, neither Microsoft [...]
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