Search Engine Optimization (SEO) allows your website to display highly in search engines and get more free traffic. This is the most cost-effective online marketing technique over time.

When a potential customer types a phrase related to your company in a search engine, its “spider” finds your site (or not) and displays it according to relevancy. This listing is called organic or natural. When a customer clicks on your site, you do not pay anything — it is FREE. Depending on how your website is built, key phrases that are used, content and other techniques, the spider is more or less likely to find your website. The more competitive your market and the more websites launch on the internet — the more difficult it is to show up highly in search engines for relevant searches. Fluency Media specializes in helping clients in competitive markets rise to the top!

Don't let your website fall off the page... Because all search engines modify their algorithms several times each year and because new competitors constantly enter your market, it is very common for rankings to drop even after initial optimization. For these reasons, it is highly recommended that an ongoing optimization plan be implemented. An ongoing plan is the most effective way to take advantage of more leads and sales consistently over time, from the search engines' free listings. Our proven track record in highly competitive markets like Travel, Real Estate, Law and Franchise brings Fluency Media great recognition in the industry. Read what one of our clients has to say.

What we do for you Fluency will develop an initial Search Engine Optimization plan for you based on your existing website and industry. With our proprietary software, Net Results Tracker™ our team of experts determines which key phrases turn into sales or leads for you and applies this information to your website to improve results. New techniques are applied monthly to continue to boost ranking. As search engines change their rules, modifications are made to your website to maintain high rankings.

*According to the Nielsen Norman Group